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Success Stories

Based out of Singapore, gnômadic is a co-living operator that curates luxuriously furnished homes offering community-centric experiences with a strong focus on working professionals and expat community.  After a thorough SEO audit, it was discovered that through improper SEO migration after a  website redesign there were some indexing issues with the old page (as URLs changed etc.), so new and old versions of all pages got indexed. In addition to the website’s poor architecture, the structure had some issues regarding user experience provided, e.g. no HTML sitemap, no internal linking, external links in the top navigation, page speed issues. Engine Room was engaged to enhance traffic through Organic, add additional keyword rankings and increase overall website conversions.

Engine Room fixed the architecture of the new website, by assuring the correct indexing through the new set up of Google Search Console, we stopped wrong pages from being indexed through removals on Google Search Console. We also implemented a keyword strategy for main and product pages, efficient keyword mapping and optimised all main on-page elements: Headers, metadata, anchors and ALTs. To improve conversions, we improved user experience and crawlability by working on the website’s internal linking, page speed enhancement, optimisation of top navigation and more.

+103%

New Organic Users in 2 Months

X3

Monthly Conversions From 26 to 66

The Team behind the Success

Ryan
Arrowsmith

Managing Director

Ryan expert in retail, customer experience, retail design, marketing sales. Over 15 years working with some of the worlds biggest brands in retail and consumer marketing, including Penfolds, Dairy Farm, Pandora, Emirates Leisure Retail more.

Andres
Varela

Digital Director

Expert in all things Digital, Andres has over 10 years of experience working across multiple paid media & analytics channels. Andres spent 5 years working a Google, where he managed and was in charge of training, development and account performance for over 1000 digital agencies in APAC. Over his time, he’s worked with over 10,000 client accounts, from SMB to Enterprise level, managing over 100m in ad spend through his career.

Johannes
Lorenz​

SEO Director

German SEO addict with over 6 years of experience in optimizing hundreds of web pages from SMB over to global operating enterprises for Search Engines like Google, Baidu, Naver and Yandex. Johannes has managed SEO and developer teams of leading digital marketing agencies all over the world, speaking 6 languages fluently and knowing the different search engine algorithms like the back of his hand. His approach is simple and he proves it’s success with every single client: No matter the size.

Drive Quality Traffic To Your Website!

Having a website that represents your brand & helps you connect with your customers is incredibly important, but now what?

  • Are you driving traffic to your site through additional channels?
  • Are you ranking for your important keywords on Google?
  • Are you using Google or Facebook Ads but not getting any results?
On average our websites will see a 30-50% increase in quality traffic, with a higher conversion rate. This is because we test and optimize for speed consistently, while maintaining an SEO friendly structure that’s part of our marketing core.

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Sefira Fikaranda
Marketing Coordinator / Engine Room

Sefira Fikaranda

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